The mission of Advancement Services is to support administratively all functions of the Office of University Advancement and the Cal State East Bay Educational Foundation.
The role of Advancement Services is to manage state funds and donor funds, respond promptly and accurately to requests regarding the status and transfer of donor funds and to prepare or support the preparation of financial statements, gifts activity and fund reports.
The work of Advancement Services includes
Alumni Engagement and Annual Giving cultivates lifelong relationships with alumni and encourage their continued association with California State University, East Bay.
Corporate and Foundation Relations facilitates and strengthens strategic corporate and foundation partnerships for California State University, East Bay. Corporate and Foundation Relations represents broad priorities across campus with the goal of developing mutually beneficial relationships and alliances with local, national and international corporations and foundations.
The role of Corporate & Foundation Relations is to:
The Development team develops and implements comprehensive fundraising strategies for qualification, cultivation and solicitation of gifts and pledges of $25,000 or more from individuals, corporations and foundations.
The role of the Major Gifts program is to identify donor interest and to match that interest with funding needs throughout the university.
The mission of University Communications and Marketing is to increase awareness of California State University, East Bay, help shape and enhance the university's image, and advance its objectives among all of its constituencies through integrated, strategic communications.
The role of University Communications and Marketing is to develop strategies, create standards and produce a wide range of communications in support of key university priorities and initiatives, including development, brand marketing and enrollment management.
The work of University Communications and Marketing includes:
University Communications and Marketing professionals area also available to consult on institutional branding, publications, marketing communications, editing and news and promotion.