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Business college named one of best by Princeton Review


  • October 5, 2009

The College of Business and Economics at California State University, East Bay has been selected as one of the best business schools in the United States for the fourth straight year by The Princeton Review, which surveys academic programs annually.

The Princeton Review selected Cal State East Bay for inclusion in the 2010 edition of its book, “Best 301 Business Schools” (Random House / Princeton Review Books). The book is currently available in bookstores.

In August Cal State East Bay was cited for a sixth consecutive year by The Princeton Review as a "Best in the West" university.

In “Best 301 Business Schools,” The Princeton Review recognizes the university's College of Business and Economics for its academics, career and placement services, student life, and admissions.

The Princeton Review noted that CSUEB’s MBA program “maintains a strong reputation in the (Bay) Area” and that the “low in-state tuition cost is significantly less than other schools in the area. Fortunately the low cost does not translate into hassles and red tape; the business school is well run.”

The publication also has compliments for the faculty of the Cal State East Bay College of Business and Economics.

“In the school’s MBA program, as well as their graduate programs in economics and taxation, you’ll find great professors who have first hand knowledge of the outside business world,” the Princeton Review reports. “One of the benefits of a CSUEB degree is that students have the opportunity to focus on their education on one of a range of business specialties, including entrepreneurship, finance, human resources and organizational behavior, information technology management, marketing management, international business, or operations and supply chain management.”

The publication also praises Cal State East Bay’s ideal location.

“Located in the Oakland suburb of Hayward, CSUEB is enviably positioned near both San Francisco and Silicon Valley,” the Princeton Review said in describing the student environment. “Nonetheless, attending CSUEB is comfortable and convenient, and the Valley Business (and Technology) Center is excellent.”

"We are pleased to recommend California State University, East Bay to readers of our book and users of our site,, as one of the best institutions they could attend to earn an MBA," said Robert Franek, Princeton Review senior VP-Publishing. "We chose the 301 business schools in this book based on our opinion of their academic programs and offerings, as well as our review of institutional data we collect from the schools. We also strongly consider the candid opinions of students attending the schools who rate and report on their campus experiences at their schools on our survey for the book."

"Such recognition by The Princeton Review is important external validation for this college and is a reflection of the hard work and dedication of our faculty and staff," said Terri Swartz, dean of CSUEB's College of Business and Economics. "We offer a high caliber education designed to set our graduates up to succeed in a dynamic business environment. It is wonderful to be recognized for the work we do."

"The Best 301 Business Schools" has two-page profiles of the schools with write-ups on their academics, student life and admissions, plus ratings for their academics, selectivity and career placement services. The book is one of more than 200 Princeton Review books published by Random House.  Further information is available online at

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