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College of Business again named one of best by Princeton Review


  • October 11, 2011

The College of Business and Economics at California State University, East Bay has been recognized as one of the best business schools in the United States for the sixth consecutive year by The Princeton Review, which surveys and rates the academic programs of business schools at colleges and universities annually.

The Princeton Review selected Cal State East Bay for inclusion in the 2012 edition of “Best 294 Business Schools” (Random House / Princeton Review Books). The book is currently available in bookstores.

In August, Cal State East Bay also was cited for an eighth straight year by The Princeton Review as a "Best in the West" university.

In “Best 294 Business Schools,” The Princeton Review recognizes the university's College of Business and Economics for its academics, career and placement services, student life and placement, and admissions.

The Princeton Review noted that CSUEB’s MBA program “maintains a strong reputation in the (Bay) Area” and that the “low in-state tuition cost is significantly less than other schools in the area. Fortunately the low cost does not translate into hassles and red tape; the business school is well run.”

The publication also compliments the faculty of the Cal State East Bay College of Business and Economics, saying “In the school’s MBA program, as well as their graduate programs in economics and taxation, you’ll find great professors who have first-hand knowledge of the outside business world.” The Princeton Review goes on to say, “One of the benefits of a CSUEB degree is that students have the opportunity to focus their education on one of a range of business specialties, including entrepreneurship, finance, human resources and organizational behavior, information technology management, marketing management, international business, or operations and supply chain management.”

The publication also praises Cal State East Bay’s ideal location.

“Located in the Oakland suburb of Hayward, CSUEB is enviably positioned near both San Francisco and Silicon Valley,” the Princeton Review said in describing the student environment. “Nonetheless, attending CSUEB is comfortable and convenient, and the Valley Business (and Technology) Center is excellent.”

Cal State East Bay Interim President Leroy M. Morishita said, "The Princeton Review’s national recognition of our College of Business and Economics affirms the college’s rich history of academic excellence. I congratulate our faculty and staff for their dedication and commitment in supporting our students’ success and advancing Cal State East Bay as an institution of distinction."

"We recommend California State University, East Bay to readers of our book and users of our site,, as one of the best institutions they could attend to earn an MBA," said Robert Franek, Princeton Review senior VP-Publisher. "We chose the 294 business schools in this book based on our high opinion of their academic programs and offerings, as well as our review of institutional data we collect from the schools. We also strongly consider the candid opinions of students attending the schools who rate and report on their campus experiences at their schools on our survey for the book."

"Such recognition by The Princeton Review is important external validation for this college and is a reflection of the hard work and dedication by our faculty and staff," said Terri Swartz, dean of CSUEB's College of Business and Economics. "We offer a high caliber and high valueeducation designed to prepare our graduates to succeed in a dynamic, yet ever-changing business environment. We always appreciate such positive recognition for the work we do for our students."

"The Best 294 Business Schools" presents two-page profiles of the featured schools with write-ups on their academics, student life and admissions, plus ratings for their academics, selectivity and career placement services. Further information is available online at

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