ASI Branding & Logos

Approved Typeface

brandbook-fonts
brandbook-2

  brandbook-3

brandbook-4

Approved Colors

university-colors

Associated web hexidecimal colors

       #d50032       #000000 #97999b      #c8c9c7
Color Hex Name
#777 text-muted
#434343 dark-gray
#222 bg-darkest-gray
#eee bg-light-gray, tab content
#fff7a8 alert background-color
#dbdbdb search-input
#4c4c4c nav ("Menu") background-color
#3a3a3a dropdown-menu
#b0b0b0 unordered list ul li
#717171 accent mark
#f7f8f8 tab panel-heading collapsed
#e9eaeb tab panel-heading, accordion panel
#333 accordion panel-heading
#d3d4d4 accordion panel-heading toggle
#425563 accordion panel-heading toggle after
#f8f9f9 accordion panel-body
#d00031 footer-link
#e5e6e7 footer background, left-nav drop
#d2d3d4 footer copyright background

*All ASI funded events are required to have the ASI logo printed on their marketing materials.

asi-funded

ASI Funded Activity Logo— Horizontal 
Web download

 

asi-sponsored

ASI Sponsored Activity Logo— Horizontal
Web download