Google Analytics 4 Site Specific Data

Overview

Google Analytics 4 provides site-specific data that includes Views, Users, Views per User, Average Engagement Time, Event Count, and Conversions. Follow the tutorial below to obtain site-specific data for your site Cascade CMS site.

For more information about Reports please visit Google's official documentation.

How to acquire site specific data

Notes: 

• If you have not asked for Google Analytics access you must request this access. 
• If you have access to other Google Analytics properties be sure to pick the correct property named CSUEB Main Site - GA4 Property.

2. Once you are on the homepage, go to the side menu and select "Reports."

3. Once on the Report Page navigate your way to the Page and Screens under Reports > Life Cycle > Engagment > Pages and Screens

Once navigating your way to "Pages and Screens" you will be greeted with a data table including CSU East Bay's Top 10 sites. 

4. Now to apply a filter for the data you are looking for. For this you will need to get rid of the existing filter; “Hostname exactly matches…”.  Do this by clicking the x button next to the filter to delete it. Then you will want to add a filter.

5. Once clicking the Add Filter+ button you'll be met with a menu on the right hand side of your screen. To get the landing page + query string you will need to build a dimension.

Now for this example we will use the baycard site and the page pathing possible from it. So we will select the match type contains

We only need the path of the site we'd like to get data from. Below is what we will be putting into our dimension values to narrow down our search, using your department websites site path: Example: /baycard/
Note: Please assure that there is "/" place at the begining and end of the string that will be placed into Dimension Values. 

Once that is all done press the apply button to apply the filter.

6. As seen below, We used the example: /baycard/ to narrow down the search results to the data we want that being the baycard pathing.

7. Now to visualize the page path and screen class on the report we will need to add a segment.

Next to the default segment “Page title and screen class” you will see a plus sign. Click this to add a segment.

A menu will appear and you will want to navigate to the tab of “Page / Screen”.

Once you click on this tab choose the option “page path and screen class” Once you click this option the report should update with the page path and screen class being visually represented on the report.

8. Note the date range currently selected and the different options available. This is imperative to aqcuire the correct data you want.  

9. Once you have your data set you can export this report to either a sharable link or a choice between PDF or CSV.

• Views
• Sessions
• Users
• Engagement Rate
• Average Engagement Time